LET'S DO THIS THING!

LET'S WORK TOGETHER!

LET'S DO THIS THING! LET'S WORK TOGETHER!

Transform your business with strategic design.

Are you ready to elevate your brand and engage your target audience? 

As a designer that has worked with over 80 brands in a broad range of markets, from small businesses to publishing to nonprofits, I specialize in creating visually stunning and impactful designs tailored to your unique vision and goals. Design isn’t just about making something beautiful; it’s about grabbing attention, stirring up feelings, and motivating people to react. By blending creativity with strategy, I make ideas pop and engage audiences.

Together, let’s collaborate and discuss how we can elevate your brand through thoughtful and strategic design solutions. 

80+

12+

years of expertise

brands worked with

  • Maybe you already have a designer working on a project and need an additional perspective to help guide the creative on a project? Let me help your team elevate the design and enhance overall brand perception with an expert eye looking over every single detail to assure a final product that will impress both new and existing clients.

  • First impressions are everything! Strong logo and branding is crucial for conveying professionalism, building trust, and making a lasting impression on customers by setting your business apart from other competitors in the market. Let’s get your logo and branding in tip-top shape to help bring in more of your ideal clients and help your business grow. Some services offered:

    • LOGO + BRANDING
      Final deliverables include a shiny new logo with a minimum of 2 alternate versions for various applications. But let’s not stop there! This also includes brand guidelines with thoughtfully selected fonts and color palette to help build and maintain brand recognition across all channels of your brand.

    • CORPORATE IDENTITY KIT
      This includes branded business cards, letterhead, notecards, envelopes, etc.

    • BRAND REFRESH
      Maybe you’re not ready to abandon your current logo, but want to give the logo and/or branding a refresh to make it feel more current, by updating the color palette and/or brand font without losing the existing brand recognition.

    Whatever step you are at in the branding process, let’s make sure you have a set of logos and branding that you can confidently say visually aligns with your business goals and resonates with your target audience.

  • This is really the bread and butter of my business. Within a month of graduating college, I landed my first job as a designer at a magazine. Over those 7 years, I was able to hone my skills in visual storytelling by learning the artful interaction of typography and imagery. Since then, I’ve worked on dozens of various publications, book covers, annual reports, impact reports, brochures, flyers—you name it!

    Whenever needed, I even have experience in light copy editing and writing to help give suggestions of how to strengthen the overall messaging and improve the overall design layout.

  • Strong visual continuity across social channels, not only brings in new followers but increases overall brand awareness. Services offered include:

    • VISUAL STRATEGY
      This includes an audit of your current social feeds and assessing how we can create a visually cohesive feed, through consistent graphic styling and a curated selection of brand imagery.

    • SOCIAL TEMPLATES
      This works best for if you want to handle your social in-house, but just need a designer to build out some easily editable social templates to use for the foreseeable future.

    • MONTHLY RETAINER
      We can develop a social schedule and work out monthly allotted time where I can assist in designing posts.

  • Have other creative needs not mentioned here? Shoot over an email and let’s see if we can work together!

What the Clients Are Saying

"Victoria has a keen eye for detail and consistency and brought so many fun ideas to the table. She was efficient, communicative, and the end result was beautiful!"

—AMY HOOD, CO-FOUNDER, HOODZPAH

______

“Her ability to take in so many ideas in a short period of time and create a beautiful design still amazes me. She’s a brilliant designer who understands current trends and how to incorporate them to fit your brand. Absolute pleasure to work with.”

—RODER MONTENEGRO, GLOBAL DIRECTOR, AIRLINE ACCOUNTS, WINE + SPIRITS, MICHAEL J. DEVINE & ASSOCIATES

______

“She’s a gem of a human and a creative — she’s a joy to work with in both capacities as a project leader and a teammate. You’ll see her work and know that you have an experienced creative who brings the best to the table.”

—NATAHSHA PRIYA, ART DIRECTOR + DESIGNER,
Previously: Freelance Designer, Reveille, Inc.

______

“Victoria never ceases to surprise me. When there are challenging designs thrown her way she always manages to quickly bounce back with clean designs that are very visually pleasing to the eye.”

—PRISCILLA IEZZI, FREELANCE PHOTOGRAPHER,
Previously: Staff Photographer, Orange Coast Magazine

“Victoria has this incredible way of taking fuzzy ideas and turning them into something amazing. She took the time to dig deep, asking all the right questions to really get a feel for who we are and what we stand for. Before I knew it, she’d created a new logo and branding that felt authentic, polished, and perfectly aligned with us.”

—JENNIFER BANKS, FOUNDER + CEO, PHANTOM LABS

______

“When it came to selecting a designer to create a fresh logo for my digital marketing agency, Victoria was my clear choice. I loved working with her and would recommend her to anyone else looking to elevate their brand with thoughtful design.”

—MICHELLE PAGARAN HEADLEY, FOUNDER + CEO, MINT VALUE MEDIA

______

“Victoria’s design aesthetic is sophisticated yet fun, restrained but never boring. Victoria pushes for excellence in a non-intimidating way. Great designer, great person.”

—MINDY BENHAM, FREELANCE CREATIVE DIRECTOR,
Previously: Design Director, Orange Coast Magazine

______

“With extensive experience in graphic design and marketing, she infuses every project with boundless creativity. Easy to work with, collaborating with her is a pleasure.”

—JUAN OROZCO, ART DIRECTOR,
Previously: Art Director, Reveille, Inc.