LOGO + BRANDING

Mint Value

Michelle Pagaran Headley is a woman who does it all! She came to me looking for a versatile logo for her many business ventures, including digital and social media marketing that primarily focuses on providing services for the food and restaurant industries.

I presented a couple of different concepts but we quickly landed on this bold serif font with the simple mint leaf replacing the tittle of the lowercase “i”. I liked the idea of playing with the mint leaf to give a nod to the double entendre of the brand’s name and the industry she primarily services. I also kept the brand’s color palette very simple and monochromatic with shades of mint. It felt young, fresh, timeless, and approachable.

“When it came to selecting a designer to create a fresh logo for my digital marketing agency, Victoria was my clear choice. With impeccable taste, an impressive editorial background, and a keen eye on current design trends, techniques, and aesthetics, she stood out. Having Victoria design my logo helped solidify my business, establish my brand, and make it more marketable. I loved working with her, and would encourage anyone else looking to elevate their brand with thoughtful design.”

MICHELLE PAGARAN HEADLEY, FOUNDER + CEO, MINT VALUE MEDIA